All That Glitters is Not Green

 Here is a brief excerpt from my conference talk:

These days it seems as though “Green” is everywhere we turn.  Environmentally friendly living ideas have finally made it to mainstream America, or at the very least, Good Morning America.  The message being broadcast is clear from coast to coast: “Green is good, and it’s here to stay”.  But in America’s haste to jump on the eco-groovy bandwagon, how do we separate the truth from the hype?

 

I want to discuss what I consider four of the more prevalent green myths: 

1. We need to be green because of global warming
2. It isn’t easy being green
3. It costs a lot of money to be green
4. Green has to be sexy to be good